The Google AdSense & AdWords Course at NEXT LEVEL IT provides students with a comprehensive understanding of how to monetize and promote websites effectively using Google’s advertising platforms. This course covers Google AdSense fundamentals, including setting up ads, optimizing ad performance, and maximizing revenue. Students will also explore Google AdWords (now Google Ads), learning how to create, manage, and optimize paid search campaigns to drive targeted traffic and achieve business goals. Through practical exercises and real-world examples, students will gain the skills needed to leverage both platforms for successful online advertising and revenue generation.