Search Engine Optimization (SEO)
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16 classes
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Our Search Engine Optimization (SEO) Course is designed to teach you the strategies needed to rank websites on the first page of Google. You will master On-Page, Off-Page, and Technical SEO, keyword research, competitor analysis, and link building strategies. This course also covers local SEO and e-commerce optimization, giving you the skills to drive organic traffic, increase visibility, and grow businesses online.
Course Modules
- 01. Introduction to SEO & Search Engines
- 02. How Google Search Algorithm Works
- 03. Keyword Research & Competitor Analysis
- 04. On-Page SEO: Title, Meta Tags, URL Optimization
- 05. Content Optimization & Writing for SEO
- 06. Technical SEO: Site Speed, Mobile Friendliness
- 07. XML Sitemap & Robots.txt Configuration
- 08. Off-Page SEO: Backlinks & Link Building Strategies
- 09. Local SEO & Google My Business (GMB) Optimization
- 10. Google Search Console & Analytics Setup
- 11. Understanding User Intent & Search Volatility
- 12. SEO Audits: Finding & Fixing Site Errors
- 13. E-commerce SEO Strategies
- 14. YouTube Video SEO
- 15. Negative SEO & Penalty Recovery
- 16. Voice Search & Future SEO Trends
- 17. Freelancing with SEO Services
- 18. Final Project: Ranking a Live Website
Master the Art of Ranking #1 on Google with Our SEO Course.
Search Engine Optimization (SEO) is the backbone of digital marketing. If a business isn't found on Google, it doesn't exist. Our course teaches you the science behind search algorithms and the art of optimizing content to drive free, high-quality traffic to any website.
Why Learn SEO?
- High Demand: Every business wants to be on the first page of Google. SEO experts are needed in every industry.
- Cost-Effective Marketing: Unlike paid ads, organic traffic is free. Mastering SEO saves businesses thousands of dollars in advertising.
- Long-Term Career: As long as people search for things online, SEO skills will remain valuable.
What You Will Learn
We cover the three pillars of SEO:
1. On-Page SEO: Learn to optimize individual web pages. Master keyword placement, meta descriptions, and content structure to make pages search-engine friendly.
2. Off-Page SEO: Build authority for your site. Learn ethical link-building strategies, guest posting, and social signals that tell Google your site is trustworthy.
3. Technical SEO: Dive under the hood. Learn about site speed, mobile responsiveness, SSL certificates, and structured data (schema markup) that affect rankings.
Who Should Join?
This course is perfect for digital marketers, business owners, bloggers, and freelancers. Whether you want to rank your own business or offer SEO services to clients worldwide, Next Level IT Institute provides the roadmap to success.